Jeff Gropper Appointed to President, LBMA - New York Chapter
Jeff Gropper was appointed to President, LBMA, New York Chapter as announced by New York based, Daniel Hodges, Global President, Location Based Marketing Association.
Jeff is Vice President of Board Active. BoardActive has developed the first iAdvertising™ technology that connects visual signage to consumers via their mobile devices.Their patent pending BoardActive software AdDrops™ targeted ads and special offers to consumers smartphones when they drive, walk, or ride past any BoardActivated media.
Jeff is a big supporter of the LBMA and has attended New York Chapter events over the last few years. “We are very happy to have Jeff on board. He is a thought leader and active participant in the location technology industry,” said Daniel Hodges, Global President, Location Based Marketing Association.
The Location Based Marketing Association ((https://thelbma.com) is a international group dedicated to fostering research, education and collaborative innovation at the intersection of people, places and media. Our goal is to educate, share best practices, establish guidelines for growth and to promote the services of member companies to brands and other content-related providers.
