Retail Store Tours Launches the World’s Largest Retail Innovation Study Tour in Brooklyn
Trends, ideas, new business models, entrepreneurship, powered by creativity
Retail Store Tours, a U.S. company, is launching the world’s largest dedicated retail innovation study tour in the Brooklyn section of New York City
The Brooklyn quartet of study tours includes the neighborhoods of Williamsburg, Atlantic Avenue, Industry City and Dumbo — slated to commence on September 7, 2021 Daniel Hodges, Founder of Retail Store Tours said, “the Brooklyn program is a brand-new class of retail study tours which are experience driven, featuring diverse business models, with access to creative business leaders, at the core of its tour design is unconventional, disruptive business concepts which transcends conventional retail business models and thinking. Business leaders have studied Brooklyn for years and we have organized and enhanced the experience, discovering new companies weekly.”
The following provides an outline of the four programs.
Atlantic Avenue: Where New Business Models & Ideas Are Born
Located in the Boerum Hill. Atlantic Avenue offers a variety of businesses, from antique shops and high-end clothing boutiques to perfumeries. Meet the executives who are creating new businesses and concepts. Atlantic Avenue has is a concentration of unique, small, neighborly shops with sophisticated, often exotic fashion, home, and food offerings.
Williamsburg: Taking Established Brands to New Levels
Over the past decade, an influx of artists and musicians made Brooklyn’s Williamsburg neighborhood trendy. Retro-style bars flourished, Today we find existing brands such as Apple and Alo Yoga in forms and formats unique in the world. New creative concepts are always being born in Williamsburg.
Industry City: The Destination for Creators, Designers, Entrepreneurs & Pioneers
Industry City is a vibrant creative hub with a mix homegrown and established businesses. It offers the opportunity to see a product take shape, to peek behind the curtain, see the process and meet the maker. It is an environment where new concepts and pop-up stores thrive. An historic intermodal city, IC is comprised of 16 buildings, built on 35 acres of repurposed industrial space. The waterfront green spaces, immersive retail, and public art installations make for an entire day of discovery.
Dumbo: New Concepts for Boutiques, Restaurants & Hospitality
DUMBO’s has a retail mix of concept stores, pop-up stores, independent boutiques, and artisan food purveyors, enhancing its pedestrian- friendly streetscape and enriching the experiences of our visitors.
Hodges added, “we created the Brooklyn program based on feedback from brand leaders around the world.” Jaime Fabricant, PepsiCo, Beverages, Director, Store of the Future said, “I’m a firm believer in getting out from behind the desk and into stores. Retail Store Tours showed me new innovative retail concept locations that were relevant to our business and inspired new ideas. Dan and his team are tapped into the marketplaceand cultural trends.”
Josephine Ingoglia, Beauty Director, Saks Fifth Avenue added, “from my experience today, Ifeel like I gained a third eye. experiencing how alternative brands tell their stories, engage, use technologies, and communicate to their clients through the five senses has opened up a whole new perspective for me when thinking about the future of retail.”
“The Retail Store Tour is an excellent way to literally step out of the day-to- day and into companies that are groundbreaking in brand storytelling, personalized and connected products, and experiential retailing. The insights, backstory and landscape perspective of an expertly guided tour brings a simple store visit to life.” Chad Mizee, Johnson & Johnson, Head of Digital Marketing.
Retail Store Tour (retailstoretours.com) programs are available. Please contact dan@retailstoretours.com
